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Sparkplug Communications to Provide High-Speed Wireless Service for Barrett-Jackson, Creator of The World's Greatest Collector Car Auctions

10/9/09 - Sparkplug Communications, a leading provider of broadband wireless business services, announced that it will be delivering its high-speed broadband services for Barrett-Jackson's Las Vegas Collector Car Auction, at Mandalay Bay Resort and Casino on October 7-10, 2009.

Barrett-Jackson specializes in providing products and services to collectors and automotive enthusiasts around the world. The company produces the "World's Greatest Collector Car Auctions™" in Scottsdale, AZ, Palm Beach, FL. and Las Vegas, NV.

Sparkplug Communications is providing a 30 Megabits temporary fixed wireless broadband connection for the Las Vegas event, as well as Barrett Jackson's upcoming car auction in Scottsdale, AZ in January 2010. The high-speed Internet service will be used to upload auction videos from the show floor to servers located at Barrett Jackson's headquarters, in Scottsdale, AZ. The video is captured from cameras continuously throughout the show to monitor and archive bidding activity.

"It's absolutely critical that all bidding activity be recorded and stored in order to ensure the auction process runs perfectly," said Craig Jackson, Chairman and CEO, Barrett-Jackson. "We chose Sparkplug Communications because their network configuration gives us a reliable, high-speed connection that is 100% diverse from other networks -- which guarantees that we will always have connectivity to our headquarters for the entire show."

"Sparkplug Communications' services are extremely flexible for all types of businesses -- from short-duration events, like Barrett Jackson's classic car auctions, to companies experiencing long-term business growth. We can offer our customers flexible price points, quick installation in days and the ability to easily increase capacity, as needed," said Mike Ruley, CEO Sparkplug. "For Barrett Jackson, we were able to set up a temporary fixed wireless network that will offer the same performance and security advantages of traditional wired broadband services for the duration of their event," he said.

Sparkplug serves as a one-stop shop for business and enterprise customers, by offering a full suite of flexible and affordable wireless data, Internet, VPN and voice services, offering far greater scalability compared to traditional wired services.

As a result of Sparkplug Communications' ability to offer its customers flexible and affordable broadband services , the company has experienced multiple recent customer successes including:

  • Deployment of high-speed wireless Internet access for Extreme Makeover Home Edition, for a home that was made-over in Las Vegas, NV
  • Sparkplug Communications provided bandwidth-intensive services to the TeraGrid Conference in Las Vegas, NV
  • Sparkplug Communications delivered a temporary Internet connection at the FBR Open Golf Tournament in Scottsdale, AZ

By Robert Hoskins

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